Wednesday, 27 January 2016

Oprah Made $12 Million From One Tweet About Bread

We learn that the media mogul made some serious cash from just one tweet. According to Market Watch, Winfrey racked in a whopping $12 million for merely writing about how she was able to lose weight and still eat bread.

What?! We love bread. We can tweet about bread all day. And she didn't even have to use all 140 characters. So unfair, right? Well, this is how it happened...

First of all, it's Oprah. That should be the end of it, but there's more to it. Her post, which was posted earlier today and included a 30-second video clip, was to promote her journey with Weight Watchers—and let's not forget, she is the largest individual stakeholder in Weight Watchers International Inc.

"I lost 26 pounds, and I have eaten bread every single day," she said in her testimonial clip.

An hour after O sent her story into the Twitterverse, Weight Watchers shares climbed slightly over $2 a share, and since Winfrey owns roughly 6 million shares, the surge in share prices made the celeb $12 million just like that.

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